What we have

1. WE HAVE OUR OWN DATABASE OF INTERVIEWERS, WHICH HAS AROUND 80 PEOPLE AND 40% OF THEM ARE OLDER THAN 40 YEARS OLD
2. WE ARE ABLE TO ARRANGE FIELD WORK FOR MARKETING RESEARCH IN THE FOLLOWING CITIES: TYUMEN, OMSK AND SURGUT, WHERE WE HAVE OUR OWN RESEARCH TEAM COORDINATORS AND INTERVIEWERS
3. MEDICAL MARKETING RESEARCH SURVEYS
   • Large database of medical consultants (over 400 people) covering 15 major medical specialties
   • Team of experienced interviewers and recruiting specialists, focusing on medical surveys, including online based surveys.
   • Ability to organise online based surveys for medical consultants, by using emails database or providing medical consultants with netbooks for a mobile survey in their workplace
   • We have experienced members of staff to arrange audits in pharmacies with the ability to provide photo report
   OUR EXPERIENCE: Every year we organise more than 30 marketing research projects in the medical sphere.
4. HALL-TESTS
   • We have built up a team of interviewers and recruiting specialists, who can organise hall-tests of any varying complexity
   • We are able to carry out hall-tests in any part of the city, including provision of the following options:
     - PCs
     - Internet connection
     - refrigerating equipment
     - screen projectors
   • We can organise hall-tests with the option to pre-recruit people taking part in the hall -test
   • Our Company has experienced team of interviewers, who have been employed by our company for at least one year. We carry out a brief overview of research methods and questionnaire, prior to the start of each marketing research field work
   OUR EXPERIENCE: We have organised more than 50 hall-tests in 2010-2013, with more than 10 000 people being interviewed.
5. MYSTERY SHOPPER
   • We have our own database of mystery shoppers, which includes more than 100 people, who have been trained; this option is available in the several cities and parts of the region as well as in the adjacent regions
   • Our database is designed to find a mystery shopper, who is completely relevant to our Clients shopper , based on characteristics such as such as gender, age and other social types
   • All audits can be equipped with Dictaphones, which provides a dialog between a mystery shopper and a shop assistant
   OUR EXPERIENCE: Every month we organise more than 400 audits, involving “mystery shopper” technique
6. FOCUS-GROUPS
   • Our experience in organising focus-groups as well as technical equipment of our focus-rooms enables Lite Group Company to organise focus-groups of any complexity and fully meet our Client demands. More information is available in “Focus-room” section
   OUR EXPERIENCE: Every month we organise/take part in about 10-15 focus groups